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It hasn’t been long since Hailey Bieber has returned from the fashion-off that was Aspen, where she spent the start of 2025 après-skiing and hitting the slopes with husband Justin Bieber, cozying up in sumptuous faux fur with Kendall and Kylie Jenner, and heading out for dinner pantsless. But Bieber is back in New York and very much back to work promoting her new Rhode lip product.
Stepping out in the city yesterday (January 29), Bieber made the dash through Union Square in a functional yet fashionable fit. She kept to neutral tones and some signature pieces, wearing an oversized beige trench and matching low-rise suit trousers, with a grey button-up cardigan and white t-shirt underneath. She also wore her go-to black penny loafers, a chocolate brown shoulder bag and sunglasses, and chose a grey cashmere scarf to wrap around her shoulders.
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But needs must when you’re battling that New York chill: As the weather got stormier, Bieber revealed her shoulder-draping scarf to be a bonnet. Babushka Bieber has arrived—though it’s probably more a sartorial decision to lean into the old Hollywood glamor aesthetic of the headgear, a la Audrey Hepburn or Louise Brooks. Celebrities from Kendall Jenner, to Chloë Sevigny and Marc Jacobs are also purveyors of the bonnet.
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Bieber keeps her winter wardrobe winning.