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Including a Sarah Jessica Parker-used retinol and K-beauty gem.
It doesn’t matter if I sleep for 12 hours or five; I’ll always wake up with dark circles. Not so lucky for me, my fair complexion and genetics make up the perfect recipe for pesky under-eye bags. So, I’m on a mission to track down the absolute best eye creams to add to my 2025 skin care regimen—and it turns out the most popular treatments are under $25 at Amazon (yes, really).
The following products are sourced from Amazon’s bestsellers chart: a real-time ranking of the products shoppers love most. If you act quickly, you can get your hands on fan-favorite formulas for as little as $10. Below, browse through a Sarah Jessica Parker-used pick, K-beauty gem, and skin-smoothing retinol on major discount.
Best-Selling Under-$25 Eye Creams
- RoC Retinol Correxion Under-Eye Cream, $22 (Originally $30)
- CeraVe Eye Repair Cream, $14 (Originally $20)
- L’Oréal Paris Eye Defense Cream, $10 (Originally $16)
- Beauty of Joseon Revive Eye Serum, $16
- Neutrogena Rapid Wrinkle Repair Retinol Eye Cream, $22 (Originally $29)
RoC Retinol Correxion Under-Eye Cream
$30 $22 at Amazon
As soon as I caught wind that Sarah Jessica Parker is “never without” RoC’s Retinol Correxion Under-Eye Cream, I ran to checkout. I mean, have you seen her complexion at 59 years old? As its name suggests, the product is formulated with skin care superstar retinol to smooth stubborn fine lines and crow’s feet and brighten dark circles.
Speaking of retinol-packed favorites, I’m also eyeing this Neutrogena Rapid Wrinkle Repair Retinol Eye Cream while it’s marked down to $22. According to Amazon, more than 10,000 people purchased the skin care pick in the past month alone; one reviewer even deemed it a “miracle in a tube.”
Beauty of Joseon Revive Eye Serum
$16 at Amazon
By now, you’ve likely heard the hype surrounding Korean skin care, and the Beauty of Joseon Revive Eye Serum is no exception. Not only is the product Amazon’s number one best-selling eye treatment, but it’s also just $16. A 75-year-old repeat customer confirmed the find “smooths the delicate skin under [their] eyes,” and “takes care of under-eye puffiness.” What more could you want in an under-$20 eye serum?
L'Oréal Paris Eye Defense Cream
$16 $10 at Amazon
Speaking of budget-friendly beauty, the shopper-loved L’Oréal Paris Eye Defense Cream just so happens to be on sale for $10. It contains caffeine to revitalize and brighten your skin, plus hyaluronic acid to deeply moisturize the sensitive under-eye area. Another inexpensive-yet-effacious find: CeraVe’s Eye Repair Treatment is the “best eye cream” a 60-year-old shopper has “ever used.” Considering it made them look “10 to 15 years younger,” I’m in.
Head to Amazon to snag these best-selling eye creams from $10.