Olivia Rodrigo is Lancôme’s newest Global Brand Ambassador. She joins a star-studded cohort including Amanda Seyfried, Joy Sunday, and Emma Chamberlain.
"Embracing your individuality is so important in beauty since there are many unrealistic expectations placed on young women today," Rodrigo says in a press release. "Lancôme is an iconic and timeless brand that promotes beauty from within and I am honored to be part of their family."
For her announcement photos, Rodrigo is wearing a look courtesy of makeup artist Melissa Hernandez. For her complexion, she’s wearing Teint Idole Ultra Wear in the shade 345N and Blush Subtil Powder Blush in the shade 345 Rose Fresque. On her eyes, Rodrigo is wearing the Idôle Liner in 01 Glossy Black, the Cils Booster XL Enhancing Lash & Mascara Primer, and the Definicils High-Definition Mascara in 01 Black. To finish off the look she wears the L’absolu Rouge Cream Lipstick in the shade 132 Caprice De Rouge.
The three-time Grammy-award winning artist brings her fresh, independent, rock-and-roll spirit to the brand as the face of soon-to-come Lancôme launches and campaigns.
“I am incredibly proud to welcome Olivia to the Lancôme family," Françoise Lehmann, Lancôme international brand president, shares in a press release. "We’re all captivated by her striking personality and immense talent, and inspired by her commitment to positive change—which we value deeply at Lancôme—pouring her true heart and emotion into everything she does. Turning personal stories into music that resonates universally, few artists of her generation connect with this many people across continents and generations like Olivia."