It's also a third of the price.
At the risk of being Steve Buscemi in 30 Rock (using slang awkwardly), I’m in my perfume era. After a decade and a half of being convinced that a signature perfume was the move, I have switched sides. Now I’m making up for lost time and trying anything and everything that comes my way. It’s mostly been duds, but there’s been a few standouts—one of which is Salted Muse from Bella Hadid’s new fragrance brand, Orebella. It’s so divine that I have been complimented on how I smell every single time I’ve worn it.
Celebrity brands are a dime a dozen, and a lot miss the mark. This one does not. It’s reasonably priced (for a perfume), the fragrance is unexpected, it’s long-lasting, and the packaging is chic yet maximalist.
Salted Muse Perfume
$72 at Orebella.com $72 at Howl.me
There are a lot of “fresh” smelling perfumes out there. I’ve found that most of them have the same faint white floral scent. Salted Muse is nothing like this; it’s fresh in a way I have never experienced. The notes are sea salt, pink pepper, olive, lavender, and amber. It smells like being on a beach in the Mediterranean as the wind blows the occasional fragrance from nearby lavender fields, citrus trees, and olive tree groves.
Though it’s fresh and subtle, it’s not imperceptible. I receive several compliments and “what perfume is that?” questions every time I’ve worn it—from friends and strangers alike. They always note that it carries well, that they smell when they’re close to me and then occasionally will get a much-appreciated whiff.
A friend who repeatedly told me how obsessed she was with my perfume assumed Orebella’s Salted Muse was going to be expensive. (The last two times she complimented me on how I smelled it was on a $198 perfume from Costa Brazil and a $210 one from D.S. & Durga.) She ordered it on the spot when she learned it’s just $72.
Salted Muse from Bella Hadid’s brand Orebella is a new staple in my perfume wardrobe and TBH, the only one I’ve been wearing this summer. Check out the other two Orebella fragrances, below.
Window2Soul Perfume
$72 at Orebella.com $72 at Howl.me
Blooming Fire Perfume
$72 at Howl.me